ZEISS Image. Go Further


My Role & Contribution
For the vivo X300 Pro launch, I contributed to a multi-channel campaign focused on elevating mobile photography through ZEISS collaboration. The concept “Ve más allá” translated advanced camera capabilities into scenarios like concert and low-light photography.
I worked on key visuals, motion content, and campaign assets, including videos, posters, and sample content, while adapting the global strategy into localized executions for LATAM across digital, retail, and OOH channels.

Deliverables & Execution
A multi-channel campaign built around ZEISS photography (“Ve más allá”), translating concert photography and real-life moments into KV systems with Raúl Jiménez, motion content, and localized digital executions.
Appearance Video X300 Pro
Appearance video developed with custom motion graphics, translating HQ-defined KSPs into a cinematic narrative that highlights the X300 Pro’s premium design and ZEISS collaboration.

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